Vol. 4 No. 2 (2012), SECTION C: ENGINEERING
Vol. 4 No. 2 (2012)

Most Successful Multilevel Networks: Analysis for the Efficient initial decision-making

SECTION C: ENGINEERING
Published 2012-12-28
José Luis Ochoa Delgado
Universidad San Francisco de Quito

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Keywords

Multilevel network
MLM
systems dynamics
design of experiments
math modeling

How to Cite

Ochoa Delgado, J. L. (2012). Most Successful Multilevel Networks: Analysis for the Efficient initial decision-making. ACI Avances En Ciencias E Ingenierías, 4(2). https://doi.org/10.18272/aci.v4i2.108
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Abstract

Currently the multilevel networks have had an enormous growing inside the global market, so it is important to have the ability for choosing the optimal decisions. In this paper, a local multilevel network has been studied with the aim to establish the best strategic decisions for maximizing its profits. The modeling with systems dynamics and the analysis with design of experiments let us to determine that the most efficient strategies, for this network, are: Invest more resources to find new customers instead of attaching new affiliates, and establish a big initial investment in some of the principal products to commercialize.

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References

García, M. 2004. "Marketing multinivel." Madrid: ESIC.

Sánchez, J. 2010. "El Multinivel como Estrategia en la Creación de Empresa en Colombia". Tesis de grado publicada. Universidad EAN, Bogotá, Colombia.

Sterman, J. 2000. "Business Dynamics: Systems Thinking and Modeling for a Complex World". McGraw-Hill: Boston, MS.

Montgomery, D. 2007. "Diseño y análisis de experimentos". Limusa Wiley: México, México.

OrganoGold 2012. Plan de compensación.